Experience

Co founded a Seattle based web and AI development studio focused on building scalable, UX driven digital products for startups and growing businesses. Lead end to end product development including system architecture, full stack engineering, UX strategy, and interface design. Develop modern web platforms, mobile applications, and practical AI solutions using technologies such as Next.js, React, Node.js, and cloud infrastructure.

Guide clients through product discovery, design, development, and launch while providing consulting on technology strategy, platform architecture, and digital transformation. Deliver solutions that improve customer experience, automate business workflows, and enable companies to scale their digital products efficiently.

Launched and author a UX and technology publication focused on design systems, frontend engineering, AI integration, business strategy, and leadership. Develop original long form content and practical resources for developers and product teams while owning platform architecture, UX design, and full stack implementation.

Co-founded and actively developing VoxaPoint, an AI voice platform integrating enterprise AI with telephony and cloud infrastructure to deliver multilingual regulatory, university, and business automation assistants. Lead system architecture, backend development, API orchestration, UX strategy, and interface design for voice-driven products, while guiding long-term technical direction and product roadmap execution.

Architect and launch complex full-stack web and mobile applications for a multi-vertical ecommerce and social business platform integrating Automotive, Real Estate, Healthcare, and E-commerce into a unified ecosystem. Lead end-to-end product development using the MERN stack (MongoDB, Express, React, Node.js) and React Native for mobile applications. Drive UX strategy, database architecture, API development, and responsive interface design across web and mobile platforms. Since August 2021, expanded responsibilities to include recruiting, mentoring, and leading the engineering team, while collaborating with executive leadership on product strategy and long-term technology roadmap planning.

Progressed from a graphic design role into a senior level frontend development and web production position within a Fortune 50 retail and ecommerce organization. Designed and developed high impact digital experiences including promotional landing pages, dynamic website content, email campaigns, and interactive marketing assets using custom HTML, CSS, and JavaScript.

Led the creation of digital and print collateral such as ads, banners, catalogs, feature panels, and promotional materials supporting campaigns that generated millions in annual revenue. Managed and executed hundreds of cross functional initiatives annually using JIRA, collaborating with marketing, IT, merchandising, and leadership teams to deliver projects under aggressive deadlines.

Leveraged web analytics and A B testing to optimize campaign performance, improve user engagement, and drive measurable revenue growth.

Designed and produced high converting digital assets including feature panels, promotional banners, and ad blocks for a fast growing ecommerce retailer specializing in furniture, lighting, and home décor prior to its acquisition by Lowe's Home Improvement. Expanded responsibilities to include developing and coding promotional, policy, and editorial web pages using HTML and CSS, while authoring and managing the company’s B2C blog content strategy.

Collaborated closely with marketing and merchandising teams to support online campaigns, enhance brand presentation, and improve user engagement across the ecommerce platform.